What we’re about.

We are event research specialists.

With over 1000 events surveyed since 1993, we lead the industry with guaranteed quotas and the most beautiful reports in the business. Additionally, we have undertaken more event economic impact surveys than any other research firm. Whether it's a festival, sporting event, consumer show or conference, our team knows how to gather and report on the data that matters most to your event.


Arts & Festivals

Our surveys continually show captive audiences, high brand loyalty, and attractive demographics at these types of events.

Sporting Events

Sporting events are the fastest growing sub-sector in event marketing and Enigma can get the data you need to keep up.

Agricultural Fairs

Enigma is the world leader in agricultural event research so we have terrific data to support this highly effective sector.

Automotive Shows

Enigma has collected data for major automotive brands at dozens of motor shows around the globe.

Shows & Conventions

Now more than ever, exhibitors and promoters need convincing data to prove the effectiveness of marketing at these events. We can help.

Some Events we’ve covered:

Chicago Auto Show
Daytona 500
Walt Disney World Florida Classic
ACL Music Festival
EDC Las Vegas
Orange Bowl
Pro Football Hall of Fame Festival
Canadian Music Week
San Diego County Fair
Pacific National Exhibition
Pride Toronto
Dublin Irish Festival
Edmonton Fringe Festival
State Fair of Texas
Indianapolis 500
Red Bull Flugtag
Shanghai Storm EDM Festival
Montreal Just for Laughs
Vancouver Film Festival
Miami Auto Show
Boots and Hearts Music Festival
Anime Boston
Red Bull Air Race
Pro Football Hall of Fame Festival
Barrett-Jackson Scottsdale Auction
Orlando Bowl Week
Nickelodeon SlimeFest
Toronto Jazz Festival
2012 Final Presidential Debate
LA X-Games
NFL Pro Bowl
WWE Summer Slam
Comedy Central Clusterfest
Lone Star Rally
Event Marketing Summit
MTV SnowGlobe Music Festival
Governor’s Ball Music Festival
NASC Symposium
Electric Zoo
Calgary Stampede
Detroit NAIAS
New York Auto Show
Beyond Wonderland
US Open of Surfing
Honens International Piano Competition
International Plowing Match


On-Site Surveys

Our data collection teams are world leaders in event attendee sampling and we have perfected dozens of sampling techniques.

Telephone Surveys

Our call centers in the United States and Canada are prepared to handle any telephone survey requirement.

Web-based Surveys

Shorter events or day-long conventions are examples where web-based surveys are conducted.

Observational Research

Many underestimate the strength and reliability of observational research but sometimes it can be the most effective option.


Try the Enigma Quote Wizard for a fast, no-obligation proposal.