What we’re about.

We are event research specialists.

With over 1000 events surveyed since 1993, we lead the industry with guaranteed quotas and the most beautiful reports in the business. Additionally, we have undertaken more event economic impact surveys than any other research firm. Whether it's a festival, sporting event, consumer show or conference, our team knows how to gather and report on the data that matters most to your event.

Sectors

Arts & Festivals

Our surveys continually show captive audiences, high brand loyalty, and attractive demographics at these types of events.

Sporting Events

Sporting events are the fastest growing sub-sector in event marketing and Enigma can get the data you need to keep up.

Agricultural Fairs

Enigma is the world leader in agricultural event research so we have terrific data to support this highly effective sector.

Automotive Shows

Enigma has collected data for major automotive brands at dozens of motor shows around the globe.

Shows & Conventions

Now more than ever, exhibitors and promoters need convincing data to prove the effectiveness of marketing at these events. We can help.

Some Events we’ve covered:

Vancouver Film Festival
Barrett-Jackson Scottsdale Auction
ACL Music Festival
Calgary Stampede
San Diego County Fair
Lollapalooza
WrestleMania
Canadian Music Week
Governor’s Ball Music Festival
Pride Toronto
NASC Symposium
EDC Las Vegas
Pro Football Hall of Fame Festival
Lone Star Rally
Red Bull Air Race
LA X-Games
Indianapolis 500
Toronto Jazz Festival
State Fair of Texas
Detroit NAIAS
Nickelodeon SlimeFest
Event Marketing Summit
Red Bull Flugtag
Chicago Auto Show
WWE Summer Slam
US Open of Surfing
Shanghai Storm EDM Festival
International Plowing Match
Edmonton Fringe Festival
Orlando Bowl Week
Anime Boston
Pro Football Hall of Fame Festival
Beyond Wonderland
MTV SnowGlobe Music Festival
NFL Pro Bowl
New York Auto Show
Miami Auto Show
Pacific National Exhibition
Daytona 500
Dublin Irish Festival
Orange Bowl
Honens International Piano Competition
Electric Zoo
Comedy Central Clusterfest
Walt Disney World Florida Classic
FanExpo
Montreal Just for Laughs
Boots and Hearts Music Festival
2012 Final Presidential Debate

Methodologies

On-Site Surveys

Our data collection teams are world leaders in event attendee sampling and we have perfected dozens of sampling techniques.

Telephone Surveys

Our call centers in the United States and Canada are prepared to handle any telephone survey requirement.

Web-based Surveys

Shorter events or day-long conventions are examples where web-based surveys are conducted.

Observational Research

Many underestimate the strength and reliability of observational research but sometimes it can be the most effective option.


NEED A PROPOSAL FOR RESEARCH AT YOUR EVENT?

Try the Enigma Quote Wizard for a fast, no-obligation proposal.