What we’re about.

We are event research specialists.

With over 1000 events surveyed since 1993, we lead the industry with guaranteed quotas and the most beautiful reports in the business. Additionally, we have undertaken more event economic impact surveys than any other research firm. Whether it's a festival, sporting event, consumer show or conference, our team knows how to gather and report on the data that matters most to your event.


Arts & Festivals

Our surveys continually show captive audiences, high brand loyalty, and attractive demographics at these types of events.

Sporting Events

Sporting events are the fastest growing sub-sector in event marketing and Enigma can get the data you need to keep up.

Agricultural Fairs

Enigma is the world leader in agricultural event research so we have terrific data to support this highly effective sector.

Automotive Shows

Enigma has collected data for major automotive brands at dozens of motor shows around the globe.

Shows & Conventions

Now more than ever, exhibitors and promoters need convincing data to prove the effectiveness of marketing at these events. We can help.

Some Events we’ve covered:

Governor’s Ball Music Festival
Montreal Just for Laughs
Red Bull Flugtag
Orlando Bowl Week
Chicago Auto Show
ACL Music Festival
Comedy Central Clusterfest
Nickelodeon SlimeFest
Dublin Irish Festival
Barrett-Jackson Scottsdale Auction
Canadian Music Week
MTV SnowGlobe Music Festival
San Diego County Fair
Red Bull Air Race
Edmonton Fringe Festival
Electric Zoo
International Plowing Match
New York Auto Show
EDC Las Vegas
Pride Toronto
Boots and Hearts Music Festival
Event Marketing Summit
Beyond Wonderland
Pro Football Hall of Fame Festival
US Open of Surfing
Pro Football Hall of Fame Festival
WWE Summer Slam
2012 Final Presidential Debate
Calgary Stampede
State Fair of Texas
Anime Boston
Pacific National Exhibition
NFL Pro Bowl
NASC Symposium
Orange Bowl
Lone Star Rally
Indianapolis 500
Vancouver Film Festival
Toronto Jazz Festival
Shanghai Storm EDM Festival
Detroit NAIAS
Miami Auto Show
LA X-Games
Walt Disney World Florida Classic
Honens International Piano Competition
Daytona 500


On-Site Surveys

Our data collection teams are world leaders in event attendee sampling and we have perfected dozens of sampling techniques.

Telephone Surveys

Our call centers in the United States and Canada are prepared to handle any telephone survey requirement.

Web-based Surveys

Shorter events or day-long conventions are examples where web-based surveys are conducted.

Observational Research

Many underestimate the strength and reliability of observational research but sometimes it can be the most effective option.


Try the Enigma Quote Wizard for a fast, no-obligation proposal.